Craft shows and vendor markets are a great way for makers and small business owners to grow their customer base and get real-time feedback. A little preparation can make a big difference. Here are the five steps every vendor should take before clicking “register.”
1. Visit a Market as a Shopper
Before standing behind a booth, visit a market as a shopper. Notice:
- How foot traffic flows
- How vendors display and price their products
- Which booths attract the most people
- What items shoppers pay attention to
Talking to vendors can also help, as many are open to sharing advice.
2. Talk to the Organizer
Each market has its own style. Ask the organizer:
- How long the event has been running
- Typical shopper turnout
- Number of vendors
- Product categories included
- How the event is marketed
- Whether shared tables or smaller booth sizes are available
Stay tuned for “10 Questions to Ask Before Committing to a Craft Show.”
3. Evaluate Your Workload and Inventory
Check your preparation level:
- Do you have enough inventory?
- Do your products take weeks or months to make?
- Do items need tagging, packaging, or labeling?
- Do you need time for final touches?
Starting early helps you feel organized instead of rushed.
4. Review Your Schedule
Before booking markets:
- Make sure you can restock between events
- Leave room for custom orders
- Consider personal responsibilities or travel
- Avoid back-to-back shows unless you can keep up
Balance helps maintain quality and energy.
5. Calculate All Your Costs
Before registering, review your expenses:
- Booth or table fee
- Materials and packaging
- Travel, fuel, or lodging
- Display items like tablecloths, signage, racks, or props
- Sales tax supplies
- Credit card reader fees
First-time vendors may need to invest in basics that will be useful long-term.
Booth Essentials
Check out our curated Amazon Booth Essentials List for tents, tables, signage, lighting, and more. It’s perfect for clean, professional setups.
Final Thoughts
These five steps help you choose the right markets and show up prepared. Hometown Vendor Markets support both new and experienced vendors. For help or questions about an upcoming event, email info@hometownvendormarket.com. Your creativity makes our markets shine, and we look forward to seeing your next setup.
