Blog
Seasonal Selling: A Vendor’s Guide to Boosting Sales All Year Long
If your product lineup looks the same in January as it does in October, you could be leaving money on the table. Successful vendors know that shoppers' needs, interests, and buying habits change throughout the year. Customers are naturally drawn to products that match...
Safeguarding Your Profits: Strategies to Protect Your Business’s Bottom Line
Running a successful small business isn't just about making sales—it's about keeping more of what you earn. Every dollar saved through smarter spending and better planning helps strengthen your business for the future. Whether you're selling handmade goods, boutique...
Starting a Business Together? How to Divide Roles and Responsibilities
Starting a business with someone else can be exciting. You have another person to share ideas with, divide the workload, celebrate wins, and work through challenges. But once the business gets busy, one question can quickly create tension: Who is responsible for what?...
Starting a Business with a Friend? 7 Conversations to Have First
Starting a business with a friend can sound like the perfect plan. You already trust each other, enjoy spending time together, and may share a similar vision for what you want to build. But friendship and business are two very different relationships. Running a...
Leaving a Vendor Market Early: What Vendors Need to Know
When you register for a vendor market, you're committing to remain set up and open for the full event hours. Shoppers, neighboring vendors, venues, and event organizers all rely on vendors honoring that commitment. We also understand that true emergencies happen. A...
Meet the Makers: Why the Story Behind the Product Matters
When shoppers visit a vendor market, they aren't just browsing products. They're meeting the people who dreamed up the ideas, selected the materials, perfected the recipes, created the designs, and built the businesses behind them. That's what makes shopping small...